Move will see expanded distribution and channel management opportunities
Lighthouse acquires Belgian channel management firm Stardekk
Stardekk joins Lighthouse, marking expanded distribution and channel management opportunities for independent hotels
Lighthouse travel and hospitality commercial platform has announced the acquisition of channel management and distribution software provider Stardekk.
Fortino Capital, a European B2B software investor, has been the growth equity partner of Belgian firm Stardekk since 2020.
This move is another step forward towards providing hospitality teams with a single platform.
The Stardekk team and product capabilities, including the Cubilis channel management solution, will continue to exist and expand.
Its combined platform will merge Lighthouse's data insights and artificial intelligence with Stardekk's distribution tool set.
"We are delighted to welcome Stardekk to our team" said Sean Fitzpatrick, CEO of Lighthouse.
"Their innovative solutions and team complement our mission to reimagine commercial strategy for the hospitality industry.
"Together, we will deliver unmatched value to independent hoteliers through the combination of better data, better automation, and dynamic distribution.”
Vincent Goemaere, founder and CEO of Stardekk, added: "Grateful for the collaboration with our former investor Fortino, we are very proud to be joining forces with Lighthouse, which marks a significant milestone in our journey.
"We have always been dedicated to empowering hoteliers with easy to use, powerful tools. This next stage of growth not only aligns with our vision but also expands our joint capabilities, offering immense value to independent hoteliers who need to stay competitive in fast changing markets, by driving revenue and profitability," he said.
"The potential we can unlock together is incredibly exciting.”
By joining forces, Stardekk and Lighthouse aim to bridge the fragmentation of pricing, promotion, and distribution, as well as disjointed data and systems.
The partnership will combine the expertise of Stardekk and Lighthouse in its use of data, AI algorithms, and automation.